Resources for Creative
Business Owners
Creating and growing a successful creative business is one of the best feelings in the world. I truly believe that everyone has enormous potential to create a thriving business that works for them. You just need clear strategies and a strong mindset … I’ve got you on both!
THREE ONLINE COURSES:
Start Here:
If you’d love a quick and powerful overview of the key aspects to focus on within your creative business, with clear strategies to help you feel positive, confident and excited to begin actioning a series of practical steps, to positively impact you and your business, the PRESS Framework is for you. Available Now!
Second Step:
If you’re looking to deeply understand your business & align it with your unique skills and strengths, eliminate distractions and focus on the right aspects, so you’re ready to grow and feel confident as a creative entrepreneur, the Refine & Grow Masterclass is for you.
Opening Soon!
Third Step:
If you already have a grasp of your business, and you’re now looking to deeply refine, gain momentum and increase your income as a priority, and you’d love to explore new strategies and refine existing ones, the Creative Business Membership is for you. Enrolment opens in February.
Applications Opening Soon!
The PRESS Framework
What if there was a simple yet powerful formula, a guidance system, for creative business owners to follow? To be able to focus on what’s truly important to take their business to a healthier, more profitable place.
I know it sounds incredibly simple, but often, the solution to complex problems lies in simplicity.
This online course resource offers a unique framework specifically for creative business owners. It follows five steps, the key attributes needed for every successful creative brand successful, the ones that entrepreneurs should really concentrate on.
Refine & Grow Masterclass
This course is designed specifically for creative thinkers who are just launching their business or need to rediscover and or you want to deeply understand your business, your offerings and your next steps.
There are so many incredible ideas and businesses out there, but with all the noise and complexities, it’s so easy for people to feel swamped, confused and exhausted. This course will help you understand exactly what you want from your business, what it will offer and how you will begin to grow and/or refine it. By the end of the course, you will have fully clarity, you’ll know what’s most important to you and you’ll know what are mere distractions and what are the right projects to pursue, to really, genuinely begin to grow your business strategically. You’ll have a deep understanding of the business elements, so the majority of your time can be spent on the aspect you love the most, the creative aspects of your business.
Over six weeks, you’ll transform your business and see yourself as a bonafide entrepreneur, feeling energised, motivated, and empowered.
This programme is designed to align your ideas with a clear growth plan and ensure profitability. You'll gain clarity, focus on key projects, and learn to make decisive decisions, helping you overcome setbacks, remove self-doubt, and harness opportunities.
With practical strategies, individual lessons, and mindset shifts, you'll gain the confidence to pursue your vision, maintain momentum, and achieve success gently and authentically. Whether you're launching a new venture or seeking to grow an existing business, you'll receive the structure, planning, and mindset necessary for lasting success.
All of this takes place within a supportive community of like-minded creatives, making it easier to stay motivated and excited about your business goals. By the end of the course, you will feel more resilient, confident, and ready to make your business dreams a reality.
Creative Business Membership
This course is for you if increasing your income is a priority and you're ready to explore new strategies and refine existing ones. You’ll receive the tools and guidance to significantly boost your earnings and efficiency, to grow both yourself and your business.
This program is designed specifically for creative entrepreneurs who need to address the unique challenges and opportunities that arise when you're at a pivotal crossroads in your business: you're gaining momentum but beginning to tire of the endless list of to-dos and tasks.
Over eight weeks I’ll fully support you to streamline your offerings to ensure they are aligned with your core skills and strengths, you’ll understand your values and what’s most important to you, placing this at the forefront of your business, we’ll identify your target audience so you know exactly who you’re selling to, and I’ll help you to establish your core marketing strategy, so you can communicate easily and naturally with them, to build a supportive and loyal brand community (even if you feel you only have one-time buyers).
VALUES/PURPOSE
STREAMLINE OFFERINGS
TARGET AUDIENCE
NEWSLETTER
You’ll no longer feel confused or lonely, you’ll stop worrying and feeling overwhelmed with the unnecessary details that only lead to overwhelm and don’t serve you or your business, instead you’ll know exactly what you need to focus, you’ll feel calm and focussed, and ready to grow your brand authentically.
You’ll feel confident in what you want, you’ll be able to focus on what’s most important and most importantly you’ll have the clarity, the space and time again to feel and be inspired, to be able to focus on the most important part of your business, the creativity.
The course is designed so it’s easy to commit to and learn from. I know it’ll only work if you put in the effort, so I’ve carefully designed it to ensure the format and layout ensures it’s easy to digest, it speaks in a human way, it’s exciting and positive and to ensure you can commit easily and complete the course, even when you are busy.
You’ll feel lighter, you’ll be able to remove the pressure from your shoulders. You’ll feel confident in who you are as a person, what your business is and what it looks like when both come together.
One of my core strengths is to be able to break down complex business topics, and communicate them in highly relatable, human, down to earth and exciting ways, ways that will truly make a difference to you and your business. You’ll know what you need to focus on, you’ll feel confident, you’ll become decisive and feel genuinely excited about your business again.
— Philippa Craddock
TWO PDF GUIDES
Confidence in Pricing
Learn value driven and practical strategies to fully embrace your worth, price your offerings and build a profitable business.
Social Media Guide
Realistic methods and effective community engagement, NOT focussing on follower numbers/likes and content overwhelm.
There are millions of creative businesses in the world. Plenty are side projects, some are hugely successful brands, and many sit somewhere in between, owned by deeply passionate creatives who would love to be able to simplify, refine, and grow their ventures. These entrepreneurs have big dreams. Often they feel their current set up is a little messy, but brimming with incredible potential.
These businesses span a vast array of industries—from artisanal crafts and bespoke fashion to innovative tech startups and dynamic content creation agencies. Each one is a testament to the ingenuity and determination of its creator, reflecting unique visions and stories. Despite their differences, they share common challenges: managing operations, attracting and retaining customers, and staying relevant in an ever-evolving market.
The journey of a creative business is rarely linear. It involves navigating through uncertainties, overcoming obstacles, and continuously adapting to new trends and technologies. Yet, this journey is fueled by a relentless drive to turn ideas into reality, to make an impact, and to contribute something meaningful to the world.
For many of these businesses, growth isn't just about increasing profits. It's about expanding their reach, enhancing their capabilities, and realising their full potential. This often requires strategic planning, investment in new tools and resources, and sometimes, a shift in mindset. It means finding ways to streamline processes, leverage digital platforms, and build strong, sustainable brands.
Support systems and communities play a crucial role in this growth. Mentorship, networking, and collaboration with other like-minded creatives can provide invaluable insights and opportunities. Access to funding and resources can also be a game-changer, enabling businesses to scale and innovate.
Ultimately, the heart of a creative business is its passion and creativity. These qualities not only drive the business forward but also inspire others. In a world that thrives on innovation and originality, creative businesses hold the potential to lead the way, shaping industries and influencing cultures. With the right support and strategies, these ventures can evolve from messy but promising enterprises into successful, influential brands that make a lasting impact.