Early October 2025 | £297 | One-month experience that fits around your life, with community & direct access to Philippa
experience
You've probably tried the whole "write a 100-page business plan first" thing.
Or "find your niche and stick to it."
Maybe you've been told to "just be consistent on social media."
And it all feels... wrong. Forced. Exhausting.
So much advice out there tells you to start outside yourself.
So things like do market research, study your competitors or "build your personal brand" first...
... and it all leads to effectively following someone else's formula.
You attract the right clients naturally - because you're clear on what you're good at and who needs it.
You stop undercharging yourself - because you fully understand what you're worth.
You feel proud of your business - instead of feeling awkward and constantly wondering if you're doing it wrong.
Because when you start with what you're naturally brilliant at, everything shifts:
You finally realise the strengths you have and how capable you really are (even if you're shaking your head right now, that's exactly why you need this!)
...That's exactly what The Base Notes experience does.
"It's almost like opening a door to a completely new world. I realigned my entire business so it felt connected, and now I'm expanding to Europe."
Justine FEAR
Founder of eight8: travel & experience community | EUROPE
“Genuinely life changing... I can't stress it enough. I went from almost giving up to having a much clearer vision and feeling excited about where I can take things."
"I felt insecure and now I feel completely confident. I also work two days a week now instead of full-time... and I just onboarded my ideal client."
SIMONE CARR
FOUNDER OF ellie & liv: Illustration & Pattern Studio | UK
LIVA RJ
FOUNDER OF SoulXplorers:
WELL-BEING RetreatS | FRANCE
The complete Base Notes Experience - 9 foundations with videos that completely shift how you see yourself as a business owner, so you finally understand your strengths and start building around them with confidence.
A whole month with other creative business owners - from around the world who actually get your struggles, so you no longer need to feel alone.
Live Q&A sessions - where we solve real problems together in real-time, plus you get all the recordings so you never miss the breakthrough moments.
I know you're busy... The Base Notes is designed to fit around your life, not take it over. Most people start feeling different within a couple of weeks.
£297 | Early October
Join the waitlist and be the first to know when doors open.
From the waitlist, you'll also get access to a free live session later this month (September) where I'll share one of the first learnings from The Base Notes and answer your questions.
I built a flower business from my kitchen table into a seven-figure company, working with clients like the Royal Family, Chanel and Dior.
When I opened a flower school in 2018, students kept asking about business, not just design... and soon other creatives (interior designers, photographers, brand strategists... ) began to ask too.
That's when I realised creative entrepreneurs need business advice that actually fits how we think and work.
Through The Base Notes Experience, I've helped creative business owners finally see their value, charge what they're worth, and build businesses that feel like them.
The most successful creative businesses aren't built around generic formulas... they're built around the person at their heart.
I can't wait to help you see what you've always had!
The Base Notes Experience forms the whole basis to our strengths-led approach for creative entrepreneurs.