When people ask me the best way to grow their creative business, the question almost always falls within the topic of online marketing. Which social media platform should I use? What’s working on Instagram? How often should I post? But that’s not actually the question that matters most. This week, I’ve been refining a specific […]

How to Turn Setbacks into Your Biggest Breakthroughs There’s something so much more important than frameworks, strategies and tactics. You can read every business book, take every business course, study every successful business, but if you don’t understand what makes you unique, have clear positioning, and the confidence to keep moving forward when things get […]

Everywhere I look recently… podcasts, articles, lectures, the message keeps coming back to the same thing… authenticity and storytelling. And I think there’s a really important reason why. The AI Moment and What Came After AI had its incredible moment last year and will continue to. And there absolutely is a place for AI, I […]

Last week I mentioned I’d recently read a fascinating article in the Financial Times about how creativity thrives with constraints. It articulated something I’ve been thinking about for years… that limiting yourself is actually the very best way to seriously flourish. So today, let’s talk about why doing fewer things better might be the most […]

What If Growing Your Business Could Feel Lighter? Happy New Year! I know this time of year can feel heavy… all that pressure to set big goals, reinvent yourself, fix everything, push harder. But what if this year could be different? What if growing your business could actually feel lighter, steadier, more like you? If […]